Marathon Petroleum Corporation
Brand Marketing Internship
Summer 2025 | Findlay, OH
The best team ever!
I supported the Brand Marketing team in the Brand Strategy & Innovation department! Headquartered in Findlay, Ohio, MPC is a Fortune 50 company and leader in integrated energy, operating the largest refining system in the USA, as well as a robust midstream and marketing network.
How I Spent My Summer
I cannot display deliverables due to privacy reasons, but all summer I worked on three main projects:
1) I evaluated the brand website for SEO opportunities using GA4. I implemented multiple data-driven site updates.
2) I analyzed Marathon Rewards marketing performance in Excel. The analysis included email and SMS analytics, POP copy review, and billboard pilot impressions.
3) I conducted consumer survey research with Suzy to inform long-term brand advertising and sponsorship strategy.
Favorite Part:
The people! From my team, fellow interns, to professionals I job shadowed, everyone was so caring, supportive, and helpful the entire summer!
My Professional Takeaways
- Seeing how a team functions and depends on each other in real life
- Balancing multiple projects at once
- Completing projects without set expectations
- Communication with team members and vendors
- Familiarity with new platforms (GA4 and Salesforce)
My Personal Takeaways
- Adaptability
- Confidence
- Responsibility